The SynC Advantage

The human aspect

Is your website easy and pleasurable to use? Can your customers get what they want out of it? Does it compel your customers to buy or to find out more? Are people from different cultures supported? What about those with disabilities?

We focus on the human experience of your site during design and production. Synchronise Web Media works according to the guidelines of international standards governing usability, accessibility and information architecture.

We focus on your experience too. We pride ourselves on building friendly and open relationships with our clients, and maintaining honesty and ethical conduct in an often shady business world.

The business aspect

We get to know you. We make sure that your website reaches your desired market and pushes the right buttons. A website is a marketing tool, not just pictures and text. We maximize the effectiveness of your site with email forms, online marketing services and search engine optimization.

The visual aspect

The look and feel of a website makes a lasting impression on customers. Depending on your target market and objectives, we can go as professional as you want, or more flashy and entertaining than you can imagine. Either way, we make sure your online identity is unforgettable.

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The technical aspect

We pride ourselves on web security and technical stability. This means that we will be as thorough as humanly possible in hunting bugs and errors. We make sure your site loads fast and is accessible to different hardware and software.

When it comes to security, we do everything possible to make sure that your site and your customers' details are safe from hackers, viruses and other threats.

The marketing aspect

This is a vitally important and potentially shady area. Most backyard developers don't do this at all. It's the equivalent of creating a poster and then leaving it at home. Who's going to see it? That's right, only you and your friends.

On the other hand, a lot of companies overcharge for this service by overstating the importance.

Marketing is all about making your site visible and desirable, like putting your posters on newspapers, city walls, and so on.

In the online world, this is really a specialised discipline, involving search engine optimization and others.

Surprisingly enough, ethics also plays a big part. There are many unethical ways to track users, to increase links, to increase visibility. These include spam,Spyware, adware, and link farms are others.

It is important that your online marketing stays away from such things, as it ultimately and irreversibly hurts your organization and its credibility.

For more information on these five aspects, please refer to our free guide to online success.

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Contact Us for a quote or more information.